JELLYFISH

Branding | 2018

 

Jellyfish is a brand I created to inspire adults to play again and help people to understand the importance of play. Scientists have established resounding evidence that playful behavior has very powerful and positive effects on the brain. So powerful, indeed, that the amount of play a child does has an effect on a child’s ability to learn. However, as an adult, we often don't have enough free time to participate in play. That's what Jellyfish is for.

Jellyfish creates  pop-up that inspires play and intervenes with an every day busy life. All it takes is a small moment when you walk on the street, pass by the fun pop-up event and take a smile away!

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